
YouTube is rolling out unclickable links.
YouTube is taking preventive measures to deal with the rise in scams and spam seen in its TikTok rival, You Tube Shorts. Starting from August 31st,
Viewers won’t be able to click on links in comments, descriptions, and live feeds on Shorts to prevent users from potentially being exposed to malware, phishing scams, and other harmful scam-related content.
By the end of September, You Tube plans to provide a safer way for creators to share links to other YouTube content with Shorts viewers. Additionally, the clickable functionality of social media icons on desktop channel banners will be removed.
While these measures cannot eliminate spam completely, preventive actions are important to discourage scammers and spammers from using deceptive or misleading links.
To make things safer, YouTube will create a new space on channel profiles where creators can add important links. The links may lead to websites, social profiles, merchandise stores, and other legitimate destinations that follow the platform’s rules.
Now YouTube have a new feature clickable links on creators’ channels. Beginning August 23rd, a prominent clickable link will appear beside the Subscribe button. This link will allow creators to guide users to various destinations, such as merchandise websites or social media profiles. merchandise sites, and other links that adhere to YouTube’s Community Guidelines.
YouTube is also working to reduce/stop the prevalence of impersonation accounts, which is a common way to spread spam and malicious activity.
YouTube has reportedly improved strategies for identifying and removing impersonation accounts. Due to this, there has been a significant increase in the deletion of accounts in this category. In the first quarter of 2023, 35% more impersonation accounts were removed than in the same period in 2022.
In addition, the streamer started leaving more comments for verification thanks to the newly introduced Increase Strictness feature.